Solana Weekly #98 - Ditch Your Resolutions: Building Lasting Habits with Caitlin from Moonwalk

Show Notes:

1. Introduction to Moonwalk

- Step-based competitions with financial incentives

- Users stake funds to join competitions

- Prize pools formed from missed step goals

- Focus on sustainable daily movement

- Currently tens of thousands of signups

2. Platform Design & Psychology

- Combines financial, social, and health incentives

- Different motivations for crypto vs non-crypto users

- Yield potential for crypto users

- Loss aversion for traditional users

- Community aspect creates accountability

- Steps tracked through various fitness devices/apps

3. Origin Story & Evolution

- Started during bear market by KW (Forculus)

- Originally began with crypto punks staked for body fat % competition

- Evolved to focus on accessible daily movement

- Designed to be market-agnostic and sustainable

4. Key Features & Benefits

- Average American walks 3-4K steps/day

- Research shows 7K steps reduces mortality risk by 50-70%

- Compatible with Apple Health, Google Fit, Fitbit

- Leaderboard system for additional motivation

- Credits system for gifting entry to others

5. Future Development

- iOS app launching soon

- Android app following shortly after

- Plans for improved social features

- Moving toward mainstream adoption

- Future fiat integration planned

Notable Quotes:

"Put your money where your health is" - Caitlin Cook

"Healthy habits beget healthy habits" - Core Moonwalk philosophy

Guest Info:

Caitlin Cook

Twitter: @deadcaitbounce

Platform: @moonwalkfitness

Resources:

- Moonwalk.fit

- Telegram Community

- Twitter Account: @moonwalkfitness

Upcoming Features:

- Native iOS app

- Android app

- Enhanced social features

- Improved statistics tracking

- Mainstream payment options